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How inspiration works.
Inspiration is something that happens to you, rather than something you do — while you can’t force inspiration to strike, you can foster creativity and put yourself in situations that encourage ideas, build enthusiasm, and help you think outside the box. Inspiration connects to more creative concepts, like motivation, ambition, and artistry. When comparing motivation versus inspiration, think of them as an effect and a cause: motivation happens after you feel inspired and want to put your idea into action. Our hope is that the below gallery of art, architecture, design and packaging might inspire you today.
靈感是如何產生的。靈感是發生在你身上的事情，而不是你做的事情—雖然你不能強迫靈感襲來，但你可以培養創造力，讓自己處於鼓勵想法、激發熱情並幫助你跳出固有思維模式的環境中。靈感與更具創造性的概念相關，例如動機、雄心和藝術性。當比較動機和靈感時，把它們看作是結果和原因：動機發生在你受到啟發並想要將你的想法付諸行動之後。我們希望以下的藝術、建築、設計和包裝畫廊能為您帶來啟發。
Designer Spotlight:
Jonathan Ive, 1967, UK
Jonathan Ive is a renowned British industrial designer and entrepreneur who gained worldwide recognition for his groundbreaking work at Apple Inc. During his tenure as the company’s Chief Design Officer, Ive played a pivotal role in shaping the design language and aesthetics of some of the most iconic consumer electronics of our time.
Joining Apple in 1992, Ive quickly rose through the ranks and became the Senior Vice President of Industrial Design. Working closely with Steve Jobs, Apple’s co-founder, Ive spearheaded the design team responsible for revolutionizing the industry with products like the iMac, iPod, iPhone, and iPad.
設計師聚焦：喬納森·艾維，1967年，英國。喬納森·艾維是一位享譽全球的英國工業設計師和企業家，他因在蘋果（Apple Inc.）的開創性工作而聲名鵲起。在擔任蘋果首席設計長期間，艾維在塑造當今一些最具代表性消費性電子產品的設計語言和美學方面發揮了關鍵作用。
1992年加入蘋果公司後，艾維迅速晉升，最後成為工業設計資深副總裁。他與蘋果公司聯合創始人史蒂夫·賈伯斯緊密合作，領導設計團隊，憑藉iMac、iPod、iPhone和iPad等產品徹底革新了整個產業。
You have to deeply understand the essence of a product in order to be able to get rid of the parts that are not essential.
Jonathan Ive
你必須深刻理解產品的本質，才能去除那些不必要的部分。
A moment in history…
Nylon is invented.
February 28th, 1935, a scientist named Wallace Carothers invented nylon, a synthetic material that would go on to revolutionize the textile industry. As the first synthetic fiber utilized in the textile industry, nylon gained popularity for usage in many products since it was durable, lightweight, and resistant to chemicals and heat.
歷史瞬間… 尼龍誕生。1935年2月28日，科學家華萊士·卡羅瑟斯發明了尼龍，這種合成材料徹底改變了紡織業。作為紡織業中第一種應用的合成纖維，尼龍因其耐用、輕巧、耐化學腐蝕和耐熱等特性，迅速被廣泛應用於各種產品。