JPG + Contrast = Müller’s Success.

A huge congratulations to everyone at JPG Europe and Contrast UK on the launch of the new Müller Light range, which hit the shelves this week. This project involved us working with Müller to create and manage a bespoke brand colour for the cream background - ensuring that this can be produced consistently at print across all packaging formats and substrates. 

We also helped incorporate NaviLens QR codes into the final designs, which can be scanned to help blind and visually-impaired consumers access product information quickly and easily. Accessibility has never been more important and we’re proud to be a part of this with Müller. The range incorporates a new recipe, packed with additional Vitamin D and B6 – and of course, some epic new flavours to get stuck into. Well done to our teams here at JPG and Contrast.

JPG + 品牌公司 = 穆勒的成功。熱烈祝賀 JPG Europe 和 Contrast UK 推出全新 Müller Light 系列，該系列已於本週上架。在這個專案中，我們與 Müller 合作，創建並管理奶油色背景的定製品牌顏色，確保在所有包裝格式和基材上都能一致地進行印刷。

我們還協助將 NaviLens 二維碼融入最終設計中，掃描二維碼可以幫助盲人和視障消費者快速輕鬆地存取產品資訊。可訪問性從未如此重要，我們很自豪能與 Müller 一起參與其中。該系列採用了新配方，添加了額外的維生素 D 和 B6，當然還有一些值得一試的全新口味。我們的 JPG 和 Contrast 團隊做得很好。

Shared by: Cassia Howe
JPG Europe