Source reduction in packaging?

Ironically, source reduction is now being defined as a strategy to promote reduced plastic usage rather than simply reduced material usage. Packaging efficiency research has demonstrated that this is generally not a scientifically valid approach to reductions in solid waste or greenhouse gas generation. The irony here is that plastic packaging was able to penetrate packaging markets because it was the most source reduced material. Today, consumers are being led to believe that eliminating plastic is the best way to source reduce packaging. It is generally proven that the most sustainable package is the one that provides maximum product value with minimum economic, environmental, and social waste but we cannot afford to remove key materials from sustainability packaging simply to satisfy the non-scientific posturing of certain political groups and non-governmental organizations (NGOs).

包裝源頭減少？諷刺的是，源頭減少現在被定義為促進減少塑膠使用的策略，而不僅僅是減少材料的使用。 包裝效率研究表明，這通常不是減少固體廢物或溫室氣體產生的科學有效方法。 諷刺的是，塑膠包裝之所以能夠滲透包裝市場，是因為它是來源減少最多的材料。 如今，消費者被引導相信消除塑膠是減少包裝的最佳方式。 人們普遍證明，最永續的包裝是能夠以最少的經濟、環境和社會浪費提供最大產品價值的包裝，但我們不能僅僅為了滿足某些政治團體的非科學姿態而從永續包裝中去除關鍵材料，非政府組織 (NGO)。

Source: packagingdigest.com