Decisions consider costs more than science.

The desire for science-based, sustainable packaging decisions appears to be declining, as the perceived need for packaging cost control increases, some larger CPGs now have their packaging operations report to their purchasing departments. This type of reorganization means that marketing department desires to bend to generally uninformed consumer demands and perceptions will reduce or eliminate science-based decision making for packaging. We all know that, in the grand scheme of what needs to be done to build sustainable societies, packaging has a much smaller role to play than reducing dependence on fossil fuel-based energy sources and increasing energy efficiency at work, home, and play. Sadly, the various political dispositions in each country will create a confusing patchwork of guidelines, laws, and regulations.

決策更多地考慮成本而不是科學。隨著包裝成本控制的需求增加，對基於科學的可持續包裝決策的渴望似乎正在下降，一些較大的消費品公司現在將其包裝業務報告給其採購部門。 這種類型的重組意味著行銷部門希望屈從於普遍不知情的消費者需求和看法，這將減少或消除基於科學的包裝決策。 我們都知道，在建立永續社會的宏偉計劃中，與減少對化石燃料能源的依賴以及提高工作、家庭和娛樂的能源效率相比，包裝的作用要小得多。 可悲的是，每個國家的不同政治傾向都會造成指導方針、法律和法規的混亂拼湊。

Source: packagingdigest.com